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In looking at proposals that have been funded over the years, one interesting element of succesful grantwriting that is becoming more and more important is evaluation.

You only have to look as far as the “No Child Left Behind” K-12 funding initiative, which was instituted by the U.S. Department of Education and gives heavy emphasis to student outcomes. Metrics and measurement are key in judging how your project stands to be improved, its impact on the populations being served, and whether you can attain the results that you claim in your proposal.


Foundations and government agencies are becoming keen on evaluation, especially since funding is declining and competition for grants is rising markedly. By reviewing your proposal’s evaluation section, the reviewers have an opportunity to judge the benchmarks for success.

One effective way to tie your proposal together with the evaluation is through a logic model. The basic flow diagram of a logic model consists of:

Inputs>Activities>Outputs> Short-Term Outcomes>Mid-Term Outcomes>Long-Term Outcomes.

The W.K. Kellogg Foundation Web site has an excellent example of a logic model

Another source for proposal evaluation design, is Evaluate, Evaluation Resource Center for Advanced Technological Education.

Remember, evaluation is based on success indicators that are observable and provide measurable data informing the proposal reader about the status or quality of something. These can be based against a performance standards rubric which ranges from Excellent>Good>Fair>Poor.

If you have any other thoughts or suggestions on evaluation as an integral part of proposal development, please respond.<>